We’ve come to an end of our value proposition (VP) month! To finish, we’re going to review the critical importance of having a value proposition in your bids. Buyers will not buy from you if they don’t understand the problem you are solving for them, how you will...
Sitting down to write your value proposition can be quite daunting. To try and take this feeling away from you, we’ve been sharing our knowledge across blogs, and social media, in the hopes of making you feel more comfortable in all aspects before you start. Step One:...
So far, we’ve covered ‘What is a Value Proposition?’ and ‘What should be included in a Value Proposition?’. Next is the different types of value proposition (VP) and the types of scenarios you would use them in; this could be anything from bid writing through to job...
Last week, we explained what a value proposition is and why it’s important to have one written within bid and tender responses. This week, we’re going to be looking into what you should include, why it’s beneficial, and how that helps you win bids. What should I...
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